Sony and the environment

Striving to achieve a zero environmental footprint

Environmental Features in Sony Products

At Sony we always endeavour to reduce environmental impact in our wide range of products. These efforts are evident in compact, lightweight, energy-efficient designs that reduce wasted resources and power consumption, and our commitment to using recycled materials. 

New, recycled packaging for aibo

A revolutionary new packaging is born. aibo arrives snugly wrapped, and protected from damage, in a felt package produced from 50% recycled PET (polyethylene terephthalate) plastic bottles.

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Sony Environmental Technology

At Sony we are involved in developing environmental technologies to reduce our impact on the environment.

Triporous™, contributing to a clean world

A revolutionary new high-performance filtering material from Sony, recycled from waste biomass.

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Worldwide Sony Environmental Activities

Each company across the globe in the Sony group is involved in environmental activities tailored to the local community.

Image of Japan


Mega Solar Installation Now in Use at Kumamoto Technology Center

Image of Europe


Biodiversity Event Focused on Bees Held in Sweden

Image of China


Sony Green Road Environmental Camp Held for University Students in China

Image of Preserving the Beauty of Nature and Clearing Ways for Migratory Birds

Pan Asia

Preserving the Beauty of Nature and Clearing Ways for Migratory Birds

Image of Sony San Diego Achieves Wildlife Habitat Certification in San Diego

North America

Achieved Wildlife Habitat Certification in San Diego

Image of Sony Inter-American, S.A. was Present at the "Festi Harpia" 2017, Supporting the Conservation of Biodiversity

Latin America

Sony Inter-American, S.A., Participates Again in the "Festi Harpia" 2018, Highlighting the Importance of Biodiversity.

Sony Environmental Activity

The Picture This Festival for the Planet

Sony Pictures Television's Networks and the UN Foundation launched The Picture This Festival for the Planet. It asks emerging filmmakers, worldwide talent and change-makers to submit short films that show the positive future they see for our planet. People from over 70 countries took part in this contest.

Message from CEO

Accelerate our environmental initiatives as we advance to the next stage

Environmental initiatives are one of Sony's most important topics in this age in which a company's consideration of the environment is one of the selection standards for customers when purchasing products.

Sony has continued to promote environmental activities based on our "Road to Zero" environmental plan, which aims for a zero environmental footprint. In order to accelerate our environmental activities, we have now established our "Green Management 2020" environmental targets (achievement year: FY2020). As we move towards these targets, the entire Group, including the field of entertainment in addition to electronics, will make the best use of its individual strengths in performing these activities.

The Sony Group has now entered the next stage of its environmental activities. Sony is committed not only to offering products, services and content that deliver exciting user experiences by inspiring and fulfilling the curiosity of our customers around the world, but also, through our "Road to Zero" environmental plan, to working towards our goal of a zero environmental footprint throughout our business activities.

Signature of Kenichiro Yoshida

Kenichiro Yoshida

President and CEO, Representative Corporate Executive Officer, Sony Corporation

Regulatory and other information for your country

Learn about information related to regulations which are relevant for Sony products in your country.