A new ERA begins

Experience ultimate picture quality with stunning details, spectacular colours and striking contrast.

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Contact our customer care team at 1800-103-7799 (toll-free) to find out the best suitable 4K HDR TV for you.

Sony 4K HDR TVs

With the Next Generation of picture quality

4K High Dynamic Range (HDR) TVs will change the way you look at TVs. Combined with 4K resolution, HDR video content delivers exceptional detail, colour and contrast, with a far wider range of brightness than other video formats. The result is the most lifelike picture TVs have ever been able to create, with brilliant highlights and fine detail.

It's beautiful. It's futuristic. It's Sony 4K HDR.

High Dynamic Range (HDR) represents a huge step forward in picture quality. While current video standards are based on CRT TVs with low brightness capabilities, HDR signals carry much more brightness information. So HDR-ready TVs can display greater contrast, a wider colour spectrum, and improved detail. The result is the most lifelike picture TVs have ever been able to create, with brilliant highlights and fine details.

Conventional TV
Sony 4K HDR
 4K HDR Picture Quality
Uncover the magic of 4K HDR with Sony unique technologies

For the ultimate in picture quality, this TV pairs the brilliance of 4K clarity with the brightness, colour and detail of High Dynamic Range (HDR). Previously hidden areas of dark shadow and sunlight are now full of clarity and detail. 

Slice of Living Design
Design that feels at home in any home

Slice of Living Design

Structurally simple, 2016 BRAVIA® TVs resonate with living room design because they're composed of slate shapes, both in stands that seem sliced from walls or the floor and screens that recall pictures or windows. Not just slim, they're also free of distracting elements. Across the new line-up, cables can be routed through the stand, concealing them from view on all sides. Here, we've set a new standard in elegant TV design that keeps your living room comfortable.

Sony's Android TV™
Endless entertainment

Discover games and photos, music and movies, Internet and thousands of apps. With an Android TV™, you're ready to open up whole new worlds of entertainment.

Liquid audio magic

Magnetic Fluid Speakers

Because they use innovative Magnetic Fluid instead of a traditional damper, these speakers are remarkably slim and compact. Better still, they produce a full range of crisp, distortion-free sound. The perfect way to enjoy High-Resolution Audio sources.

Magnetic Fluid Speakers
Magnetic Fluid Speakers
Hi-Res Audio
Absolute audio purity

Hi-Res Audio

High-Resolution Audio tracks are far higher quality than MP3s and even CDs, letting you hear every breath, every drumbeat, every note. And now you can enjoy the High-Resolution Audio experience through your Sony TV.

Giving bass a boost

Bass Reflex Speaker

The Bass Reflex speaker delivers impressive low-end sound that's well suited to movies, sport and music. An isolated box design ensures highly efficient sound reproduction, delivering punchy bass without compromising detail and clarity.

Bass Reflex Speaker
Clear Audio +
Fine-tune every moment

Clear Audio+

ClearAudio+ is a suite of audio technologies designed to fine-tune TV sound for a more lifelike and immersive experience, no matter what you're watching.