Sony's imaging products

Making imaging more accessible

Incorporating accessibility in their design, Sony's imaging products open up creativity to a wide range of users, across age, ability or environment.

Vision Assist

Keep your subject in focus

Eye AF steadily tracks a moving subject's eyes

Enjoy photography more with dependable autofocus

Cameras with Sony's unique AI subject recognition capability make it easy to keep things in focus automatically, so you can relax and enjoy taking expressive photos. The camera quickly detects and focuses on the eyes of your subject, steadily tracking even fast-moving subjects.

Eye AF function (humans)
Eye AF function (animals)
Eye AF function (birds)

Functionality may differ depending on the model and camera software version. Please refer to the support page for the model in question.

Easier capture with real-time subject recognition

AI-assisted AF detects form, pose and movement

With its innovative AI processing unit, the α7R V has improved autofocus even further. It uses learnt human forms and poses to recognise not only people's eyes but also their body and head positions, so you can lock onto and track even a subject who is facing away from the camera or wearing a mask.

Image of a woman walking in an open space
Image illustrating AI-assisted subject recognition, which detects human forms and poses.

Functionality may differ depending on the model and software version. Please refer to website support for the model in question.

Real-time Tracking function

Follow a moving subject steadily and reliably

Even when you can't clearly see the subject's face, Real-time Tracking automatically tracks the subject you specify and keeps it in steady focus, to deliver better portrait shots for example.

Image of a skier in motion, with a tracking indicator mark superimposed over the skier's head
Real-time Tracking function

Functionality may differ depending on the model and camera software version. Please refer to the support page for the model in question.

Assistance for accurate focusing

Helpful features to make focusing easier

Even under conditions where manual focus can be difficult, the Peaking function makes it easier to check the subject's focus onscreen by enlarging the image and adding colour to the outline of the focused area. Focus Map makes differences in the depth of field more clearly visible during movie recording.

Image of two puppets on stage, with one in focus, to illustrate the Peaking function
Peaking function
Camera monitor with Focus Map colours indicating depth of field
Focus Map Function

Functionality may differ depending on the model and camera software version. Please refer to the support page for the model in question.

Action Assist

Camera controls within easy reach

Extensive customisation features

Assign frequently used operations to easy-to-access buttons

The Custom Key function lets you assign a wide range of essential operations to buttons located around the grip. Customise the camera to suit your shooting style and abilities, with easily accessible controls, even when shooting with one hand.

Back and side of camera, with customisable buttons indicated
Back of camera showing an operations menu on the monitor
Touch Operations

A simple touch ensures no missed shots

Convenient touch operations let you perform several common operations with just a light fingertip touch, with no need to grip the camera. Touch operations on the monitor let you focus on your subject, trip the shutter, and select a subject for tracking when shooting stills or movies.

Image of a camera set up at an outdoor shoot, with a man's finger touching the camera's monitor

Functionality may differ depending on the model and camera software version. Please refer to the support page for the model in question.

4-axis multi-angle LCD monitor offers unprecedented monitoring flexibility

Flexibility for easier selfies, high- and low-angle shots

The α7R V's 4-axis multi-angle monitor provides unrestricted angle adjustment both horizontally and vertically. This makes it easy to check the image on the LCD panel during or after a shoot regardless of camera placement or orientation, even while you are seated. The vari-angle LCD monitor on other models opens horizontally for still and video shooting, with similarly easier viewing that makes selfie shots as well as high- and low-angle shots easier to frame.

Image illustrating three positions of the 4-axis multi-angle LCD screen
4-axis multi-angle LCD screen
A camera image illustrating possible rotational directions for its side-opening vari-angle LCD screen
Side-opening vari-angle LCD screen

Functionality may differ depending on the model and camera software version. Please refer to the support page for the model in question.

Shooting grip with mini tripod

Easy operation with either right or left hand

An optional shooting grip with mini-tripod will give you a choice of two shooting styles—Grip Style for one-handed operation, where you can access operations with your thumb, or Tripod Style with remote control. Operations include shutter release, pressing the REC button, and zooming in and out.

Image of a camera being held by an attached grip
Image of a man holding the base of a camera's grip while looking at the camera's monitor
Image of a woman with a plate of food at a table, sitting facing a camera that has been set up on a small tripod

Functionality may differ depending on the model and software version. Please refer to website support for the model in question.