Corporate Press Releases

01 September 2016
Rejoice the festival of Durga Puja with Sony
  • Attractive Consumer offers of Assured gifts on purchase of select Sony products
  • Projects Sales growth of 25% in Consumer Audio Video category in West Bengal during festive season (Aug - Nov, 16)
  • Sony foresees growth of 40% during the festive season (Aug - Nov, 16) in panel business, thereby maintaining its strong position in the market.
  • Invests Rs. 18 crore towards festive season multi-media marketing activities in the region

Kolkata, September 1, 2016: In its endeavor to uplift the festive essence of Durga Puja, Sony India today announced attractive consumer promotion offers across its product categories.

Offering a technological treat for consumers in Kolkata, BRAVIA TVs have been paired with free exciting gifts like Blu-ray home theatre, Wireless Soundbar, PlayStation 3, BDP Player, External Hard Drives, Power Banks and pen drives. Customers will be able to avail assured free gifts on purchase of all Sony Products. The festive scheme commences from 2nd September, 2016 and will be valid till 31st October, 2016.

Speaking at the launch event, Mr. Kenichiro Hibi, Managing Director, Sony India said "West Bengal is a very important market for Sony. We are witnessing an upward trend in our sales this year and our hopeful that the festive season of Durga Puja will further amplify our sales."

Sony India has launched an array of innovative products to the company's product portfolio which includes new range of BRAVIA 4K HDR TVs, Xperia X series, expansion of the DI category with the launch of A6300, A68 and RX10 MIII, and home theaters, sound bars and headphones. Known for its next generation technology, unique design, remarkable clarity and crisp sound quality, new range of BRAVIA 4K HDR TVs by Sony represent a huge step forward in picture quality and highlight the company's leadership in the 4K HDR technology.

Adding to the announcement Mr. Satish Padmanabhan, Sales Head, Sony India said, “As West Bengal prepares itself for the festive season, we look forward to joining our customers in the celebrations. With assured gifts on purchase of every BRAVIA TV, Sony foresees growth of 40% during the festive season in panel business, thereby maintaining its strong position in the market.”

As a special offer for the festival, customers will also get two years warranty (1 year standard +1 year additional on panel only) on purchase of BRAVIA models. Customers can also avail special finance offers, with down payment as low as Rs. 999/- through Bajaj Finserv and Capital First and attractive EMI offers at no extra cost on select credit card through pine labs terminal.

Consumer Offers:

Category: Television.

Product Name

Promotional Offers

KD-75X9400D

5.1 Channel wireless Blu-ray Home Theatre worth Rs. 48,990

KD-65X9350D, KD-55X9350D

5.1 Channel wireless Blu-ray Home Theatre worth Rs. 48,990 and bundled accessories (3D glasses – TDG-BT400A – 2 pieces worth Rs. 3998/-, Voice remote control, IR Blaster, TV Camera)

KD-65X9300D, KD-55X9300D

Wireless Soundbar HT-CT390 worth Rs. 24,990/- and bundled accessories (Voice remote control, IR Blaster, TV Camera)

KD-65X8500D

PS3 12GB worth Rs.16,990/-

KD-55X8500D

PS3 12GB worth Rs.16,990/- and bundled accessories (Voice remote control, IR Blaster, TV Camera)

KLV-48W562D, KDL-50W800D, KDL-49W752D

Blu-Ray Player BDP-S1500 worth Rs. 7,990/-

KD-43X8300D, KD-49X8300D

1TB External Hard Drive HD-B1 worth Rs. 6,700/- and bundled accessories (Voice remote control, IR Blaster, TV Camera)

KDL-50W950D, KDL-43W950D, KDL-55W800D

1TB External Hard Drive HD-B1 worth Rs. 6,700/- and bundled accessories (TV camera and IR Blaster)

KLV-40R352D, KDL-43W752D, KDL-43W800D, KLV-40W562D

10,000 mAh USB Portable charger CP-V10A worth Rs. 2,990/-

KLV-32R412D, KLV-32W562D, KLV-32W512D

4700 mAh USB Portable charger CP- V4A worth Rs. 1,590/-

KLV-32R302D

3000 mAh USB Portable charger CP-E3 worth Rs. 1, 420/-

KLV-24P413D, KLV-29P423D, KLV-24P423D

16 GB pen-drive USM 16GR/BZ worth Rs. 390/-

KLV-22P413D

8 GB pen-drive USM 8GR/ BZ worth Rs. 290/-

BRAVIA + Home Theatre

Down payment Combo Offer at Rs. 999/-

Category: Smartphone

Product Name

Offers

Xperia X series App offer

In-Box bundle comprising of quick charger, Free content from Sony Liv, Hungama Play, Kindle and Gameloft

Category: Digital Imaging

Product Name

Offers

ILCA-68M with 18-135mm lens, ILCA-68K with 18-55mm lens, ILCA-68 with body only, SLT-A58Y with 18-55mm and 55-200mm lens, SLT-A58K with 18-55mm lens, ILCE-6000Y with 16-50mm and 55-210mm and ILCE6000L with 16-50mm lens, DSC-RX100 III, DSC-RX100 II, DSC-RX100

8GB memory card, HDMI cable and Carrying Case

ILCE6300Lwith 16-50mm lens, DSC-RX10 III, DSC-RX10 II, DSC-RX100 IV

⁻ 64GB memory card, HDMI cable and Carrying Case

ILCE-7SM2 and ILCE-7RM2

⁻ 64GB high-speed Memory Card, 2 battery NP-FW50 supplied, HDMI cable, Carrying Case and Battery Charger

DSC-WX350, DSC-HX60V, DSC-W830

8GB memory card and Carrying Case

HXR- NX100

Premium Quality Camera Bag

   
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