Cameras With “Exmor R” CMOS Sensor Technology for -
• High sensitivity for clean and high definition images even in Low-Light
• World’s 1st 10fps Burst Shooting in a compact consumer camera
• Sweep Panorama for an 'ultra wide landscape' pictures

New Delhi, Aug 17, 2009: Sony today announced two new Cyber-shot cameras (DSC-TX1 and DSC-WX1) which, owing to their “Exmor R” back illuminated CMOS sensor technology, provide twice the sensitivity of cameras with traditional image sensors. This provides drastically improved low-light performance and results in cleaner images with less noise.

To further extend low-light shooting performance, the TX1 and WX1 cameras incorporate the hand-held twilight and anti-motion blur multi-shot modes introduced in Sony’s Cyber-shot DSC-HX1. Using “Exmor R” CMOS sensor’s high speed, these modes capture six separate images in less than a second and utilize Sony’s BIONZ™ processor to combine the shots into a single image of extraordinary detail. 

In addition, the TX1 and WX1 cameras also include Sweep Panorama and 10 frames per second burst shooting features, in smaller, more compact bodies that match nearly any unique style. Capturing wide landscapes is as easy as “press and sweep.” Sweep Panorama mode lets you reach beyond the traditional wide-angle lens and capture breathtaking shots. Using the high-speed “Exmor R” CMOS sensor, the cameras shoot continuously while you sweep across the scene. Using the BIONZ Imaging Processor, they automatically stitch the pictures together to create one stunning panoramic photo.

Sweep Panorama

10 Frames per second Burst Shooting

In its slim profile of just 16.5mm, the 10.2 mega-pixel TX1 offers streamlined, distinguished curves for a sophisticated look appealing to the fashion-oriented who are also looking for great performance. TX1 features a new operation on the touch panel that lets you scroll through images with an effortless “flick” of your finger and directly access menus on the 3.0 (7.6 cm) Clear Photo LCD Plus™ display.

With a Carl Zeiss® Vario-Tessar® lens, the TX1 camera lets you focus as little as 0.4 (1.01 cm)from your subject for extraordinary close-up shots. The 4x telescopic zoom is perfect for capturing far-away subjects, and Sony’s Optical SteadyShot™ image stabilization helps overcome camera shake.

The 10.2 mega-pixel WX1 camera has a 2.7 (6.9 cm) Clear Photo LCD Plus display and is just over three quarters of an inch thin—an ideal choice for DSLR owners who also want to carry a compact, high performance digital still camera.

The WX1 camera features a Sony G lens with an extraordinary wide angle 24-120mm 5x optical zoom. This lens’ f/2.4 maximum aperture offers nearly twice the light gathering capability of conventional lenses, and works together with the “Exmor R” imager and low-light shooting modes to provide low-light photography beyond the abilities of other compact cameras.

These cameras include the most recent Sony technology, including, Intelligent Auto (iAuto) mode which, recognizes scenes, lighting conditions and faces, and adjusts settings resulting in clearer images, faces with more natural skin tone and less blur; Face Detection that detects up to eight faces and optimizes focus, flash, exposure and white balance and Intelligent Scene (iSCN) that delivers nine Scene Selection modes to quickly adjust for specific shooting conditions. Pet mode is a new Sony feature that minimizes blur when shooting moving pets. This new mode also reduces glowing pet red-eye.

Additionally, the cameras have technologies Sony Cyber-shot customers have come to expect ~ Smile Shutter™ technology that automatically captures a smile, dynamic range optimization (DRO) that improves exposure and contrast, intelligent Auto Focus that captures fleeting moments and HD video capability that records HD movies in 720p high definition MPEG4 format.

With HD video capability, these cameras record HD movies in 720p high definition MPEG4 format for stunning large-screen home movie playback. You can record up to 29 minutes (or up to 2GB file size) in 720p format.

The DSC-TX1 will be available in grey for Rs. 20,990/- while the DSC-WX1 will be available in black for Rs. 19,990/- across all Sony stores and authorized retail partners nationwide.